Skip to content Who this is for
This is for anyone looking for a delicious bakery experience, especially those who appreciate high-quality bread and pastries. It’s particularly relevant for visitors to Lotte Department Store in Jamsil, Seoul.
Overview
This post reviews “Meal” (밀도), a popular bakery that has opened its Jamsil branch on the B1 floor of Lotte Department Store. The author, a regular customer of Meal at other locations like Hyundai Department Store in Samsung Station and Shinsegae in Jukjeon, praises the Jamsil branch for its larger size and wider variety of baked goods. The bakery is described as a “ToGo” store, meaning it’s primarily for takeaway. Highlights include the soft morning rolls, flavorful salt bread, and the unique pudding. While the author’s favorite red bean bread wasn’t available, they noted that the selection can vary by branch.
Travel tips
Meal is located in the food hall (B1) of Lotte Department Store, Jamsil Branch, at 240 Olympic-ro, Songpa-gu, Seoul.
The store opens at 10:30 AM.
Be aware that the variety of bread may differ between branches.
Places & areas
Practical information
Lotte Department Store Jamsil Branch
Address Seoul, Jamsil-dong
FAQ
What are the must-try breads at Mil-do Bakery Jamsil Branch?
What types of bread does Mil-do Bakery Jamsil Branch mainly sell?
What are the characteristics of Mil-do Bakery Jamsil Branch compared to other branches?
The full story
A Culinary Exploration at Lotte Department Store Jamsil Branch
This guide details a visit to the 'meal' bakery located in the basement food hall of Lotte Department Store Jamsil Branch in Seoul, highlighting its diverse offerings and delicious baked goods.
Sunday, September 7, 2025: A Morning at 'meal' Bakery
The day began with a visit to the 'meal' bakery, a new establishment on the first basement floor (B1) of the Lotte Department Store Jamsil Branch. This bakery has replaced 'Owolui Jong'. The author is a regular patron of 'meal', having visited other branches in Samsung Station (Hyundai Department Store) and Jukjeon (Shinsegae South City), where they frequently purchase red bean bread and sweet red bean bread. The Jamsil branch stood out due to its significantly larger size and the extensive variety of baked goods available. 'meal' operates as a to-go establishment.
The bakery officially opens its doors at 10:30 AM.
The bakery's name is displayed in English as 'meal' and in Korean as '밀도'. Its slogan translates to "The temperature at which bread is delicious."
Inside, a central, linear display counter showcases the baked goods, with additional display shelves located at the back of the store.
Purchased Items and Taste Reviews
Several items were purchased during the visit:
The Salt Bread is noted for its rich, buttery flavor and chewy texture. The Potato Ciabatta is described as wholesome and not too heavy, making it a suitable option for breakfast.
The Morning Rolls from 'meal' are exceptionally soft and perfectly seasoned, to the point where they don't require any jam or spread.
The Pudding was purchased again due to its good flavor, although the author's son, Uljaewon, found it to have an unusual "herbal" scent.
In summary, all the items purchased were found to be widely appealing and delicious. The bakery is particularly renowned for its bread, especially its mini loaves. While the author's personal favorite, the mini red bean bread, was unavailable, they noted that the bread selection can vary between different branches.
Practical Information
Venue: 'meal' Bakery at Lotte Department Store Jamsil Branch
